PPC Campaign Management by ATL, India


Pay-per-click is a popular internet marketing technique that needs to be handled by PPC professionals. We, at ATL India, have developed a comprehensive PPC program that focuses on leveraging the four most important metrics of a PPC Campaign Management, namely:
  • Focused Traffic
  • Low Bid Rates
  • High Click through Rate
  • High Conversion Rate

Pay Per Click Process: A Holistic Approach


1. STUDY
ATL (India) believes in first gaining a deep insight into the manner in which a business and industry works, and then creates a PPC plan for it. Finding and verifying the right strategy will encourage the right action every single time!

2. DEVELOP
For PPC Campaigns, the right keywords should be targeted and ads as well as landing page should be designed keeping in mind the full cycle of A-I-D-A (Awareness, Interest, Desire, Action). To ensure that a campaign is successful it must create awareness amongst the target audience, stir an interest and desire to move to your site and answer a call to action.

3. Launch
We Launch your PPC campaigns for the right target market and optimize elements of PPC campaigns such as niche keyword selection and budgets.

At ATL, we are not just restricted to the ad that your target audience will click but also focused on the landing page, which is a part of the ad. We launch PPC Campaigns that holds your visitors’ attention and drives them to take action.

4. Improve
The most crucial aspect of a PPC campaign is that once a thorough initial research is completed and the campaign is launched, one constantly needs to monitor and make changes to derive maximum ROI across the PPC campaign duration. This is what ATL PPC experts do best. Their holistic approach to PPC ensures that every client gains optimally from their PPC campaign.

We can manage your Ads across following ad Networks:
  • Google Adwords
  • Platform-A
  • Yahoo! Network
  • Microsoft Adcenter
  • Adbrite
  • Clicksor
  • Tribal Fusion
  • Burst Media
  • Casale Media Network
  • Bidvertiser
We look for conversion improvement opportunities and believe that with proper management there is always scope to improve a PPC campaign.

If you are looking for pay per click experts from India then do contact us today!

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